What if, instead of reaching your audience through marketing channels, you could just reach each user directly?

It would be like having your brand right in their pocket… and it’s actually a lot easier than you might think.

Social media, blog posts, print ads… they’re all good strategies and all effective for growing your business. But they all require your audience to put in at least a little effort to meet you halfway-either on your marketing channels or out in the world.

That’s where two popular strategies can make a big difference, and they’re tools you’re probably already well familiar…


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